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On-Page SEO Checklist: 20 Things to Fix on Every Page

On-page SEO is the part you fully control. Fixing basics often gives quick ranking gains.

Titles and Descriptions

Write a unique title under 60 characters with the main keyword and a meta description under 160 characters that earns the click.

Content Structure

Use one H1, logical H2 and H3 headings, short paragraphs and answer the search intent early.

Images and Links

Add descriptive alt text, compress images, link to related pages and use clean URLs.

Quick Checklist

  • One H1 per page
  • Keyword in first 100 words
  • Descriptive URL slug
  • Alt text on images
  • Internal links to related posts
  • Schema markup where relevant

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